Hallo %%Leser%%, das wichtigste Hilfsmittel für gutes OnPage-SEO sind die Title- und Meta-Variablen des WordPress Plugins Yoast SEO. Wenn ihr sie nicht auswendig kennt, ist diese Variablen-Übersicht bei der Konfiguration der einzelnen Seiten, Beiträge und Archive sehr hilfreich!
1 | %%title%% %%sep%% %%sitename%% |
Basic Variables
%%date%% | Replaced with the date of the post/page |
|---|---|
%%title%% | Replaced with the title of the post/page |
%%parent_title%% | Replaced with the title of the parent page of the current page |
%%sitename%% | The site’s name |
%%sitedesc%% | The site’s tagline / description |
%%excerpt%% | Replaced with the post/page excerpt (or auto-generated if it does not exist) |
%%excerpt_only%% | Replaced with the post/page excerpt (without auto-generation) |
%%tag%% | Replaced with the current tag/tags |
%%category%% | Replaced with the post categories (comma separated) |
%%category_description%% | Replaced with the category description |
%%tag_description%% | Replaced with the tag description |
%%term_description%% | Replaced with the term description |
%%term_title%% | Replaced with the term name |
%%searchphrase%% | Replaced with the current search phrase |
%%sep%% | The separator defined in your theme’s wp_title() tag. |
Advanced Variables
%%pt_single%% | Replaced with the post type single label |
|---|---|
%%pt_plural%% | Replaced with the post type plural label |
%%modified%% | Replaced with the post/page modified time |
%%id%% | Replaced with the post/page ID |
%%name%% | Replaced with the post/page author’s ’nicename‘ |
%%userid%% | Replaced with the post/page author’s userid |
%%currenttime%% | Replaced with the current time |
%%currentdate%% | Replaced with the current date |
%%currentday%% | Replaced with the current day |
%%currentmonth%% | Replaced with the current month |
%%currentyear%% | Replaced with the current year |
%%page%% | Replaced with the current page number (i.e. page 2 of 4) |
%%pagetotal%% | Replaced with the current page total |
%%pagenumber%% | Replaced with the current page number |
%%caption%% | Attachment caption |
%%focuskw%% | Replaced with the posts focus keyword |
%%term404%% | Replaced with the slug which caused the 404 |
%%cf_<custom-field-name>%% | Replaced with a posts custom field value |
%%ct_<custom-tax-name>%% | Replaced with a posts custom taxonomies, comma separated. |
%%ct_desc_<custom-tax-name>%% | Replaced with a custom taxonomies description |